About us

Marketfinder is a software service company that offers innovative cloud-based tools to help companies increase their online sales and quickly monitor performance and spot opportunities. Using our flagship conversion benchmark ratings and reports, we identify how a specific business can focus its efforts to increase sales quickly. Our tool is completely automated which means you can tap into over 20 years of our expertise at a cost effective rate with low risk and fast results.


Marketfinder prides itself on its innovative technology and on the talent of our people. The company is growing rapidly under the guidance of some of the brightest and most experienced executives in online business optimisation.




  • Maeve Kneafsey

    CEO and Co-founder

    Maeve has helped hundreds of companies, both Irish and international, develop and increase their online sales over the past 10 years. A graduate of Trinity College Dublin, Maeve is a former Chair of the Irish Internet Association as well as the co-founder of the Ireland e-Government Awards and Centre of Excellence.

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    Maeve has experienced first-hand a shared frustration with her customers in finding a cost-effective, fast and accurate way of pinpointing how a business can grow online sales. After years working with some of Ireland’s biggest and best-known companies, she spotted the need for an online sales diagnostic tool and founded Power-to-Convert to tackle this problem.
    Prior to starting Marketfinder, Maeve successfully launched four online businesses including the digital marketing agency Elucidate. She has experience in working with large global businesses including VNU (now Nielsen) and many publishing groups in roles for example CEO, Marketing and Sales Director and General Manager.

  • John O’Gorman

    CTO and Co-Founder

    John is a technology entrepreneur and software developer with a proven track record in successful product development for both early-stage and well-established companies. Through 20 years of bespoke software development, John has gained a vast amount of expertise with a particular knowledge of the Insurance and Financial Services sectors.

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    Prior to co-founding Marketfinder, John started Tempus Technologies and DH2 Software and was one of the early members of the Vordel team (now Axway). Over the years John has designed and delivered robust and scalable software solutions for a variety of businesses including: Bank of Ireland, BNY Mellon, AIB and PWC.
    John was voted winner of the grand finale of the Enterprise Ireland SPRINT programme 2014 which was aimed at enabling Irish start-ups to get to product/ market fit.
    A UCD graduate, John has a bachelors’ degree in Chemistry and Maths and went onto complete a Msc in Chemistry and a computer science Msc in Distributed Systems.

  • Oonagh McCutcheon

    Director of Operations and Co-founder

    Oonagh manages the operations experience and the greatest returns for our customers. Oonagh has built up extensive experience as a senior manager in global companies (growing revenues from €1m to €25m) and plays a pivotal role in our international expansion plans.

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    As CEO of the Dublin-based digital marketing agency Elucidate, Oonagh continue to work with Irish companies to drive their digital strategy on a continuous basis.
    A graduate of UCD, Oonagh has worked previously in roles including: Chief Operations Officer at Transware.Inc which is an international multimillion dollar translations and localisation business (now Welocalize). She was also Head of Project Management for ITP, an international multimillion dollar translations and localisation business which was subsequently purchased by DCC. Staying close to her academic roots, Oonagh also held the position of project manager with Ireland’s leading university, University College Dublin (UCD).

  • Harry Largey


    Harry is a Board level executive with over 25 years of strategic leadership and sales and marketing experience in B2B and B2C IT and services companies. He is most successful in environments of high growth or rapid change that require effective and decisive leadership and management to deliver shareholder value, quality customer experience and

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    vibrant work cultures.
    Comfortable in multi-national, local or start-up environments, and operating in either interim or permanent positions, Harry bring energy, insight and success to the organisation he is engaged in.

  • Monica Flood

    Advisor & Shareholder

    Monica Flood established an IT training and consultancy business in 1981. Olas has developed as one of the premier IT training companies in Ireland and is the sole appointed education partner for SAP. Monica has recently completed the sale of Olas to a French public company, Assima plc. and has retired from the position of Managing Director to pursue other business interests.

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    Monica’s experience of building a loyal customer base in a very competitive market and her understanding of the increases in productivity and efficiencies in business that can be achieved through excellence in IT provides an important perspective for growth and success. A great supporter of the arts in Ireland, Monica is a member of the Board of The Model in Sligo, home for the Niland collection of Yeats paintings. Monica is based in Dublin.





For information about our products and services, please contact our eMarketing Executive Hilary Harvey at +353(0)1 400 4251 or email  h.harvey@realmarketfinder.com




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